196 Experiences
THA
Case study
THA
Money Heist.
For its tenth anniversary, THA Dubai treated its team to a heist. A surprise scenario, masks, a helicopter, and 55 employees at the heart of the story.
- Project
- THA Dubai's 10th anniversary
- Date
- March 2025
- Venue
- Dubai
- Format
- Immersive, gamified anniversary
- Participants
- 55 people
What we did
The employees thought they were coming to a company party. They found themselves in Money Heist: a kidnapping, red jumpsuits, puzzles to solve in teams, and a finale that celebrated ten years of commitment.
In the spotlight
- Develop a bespoke, scripted immersive experience.
- Create a strong, memorable emotional anchor for the 55 employees.
- Thank the team for ten years of commitment.
A project in the same spirit?
A few answers are enough. You receive a proposal within the day.
